Hard problems. High stakes. Executed.
AJP Associates advises governments, anchor institutions, nonprofits, and mission-aligned investors on the most consequential development challenges at the intersection of public purpose and private capital. I've been in the room — not as the outside advisor, but as the one responsible for the outcome.
AJP Associates operates at the intersection of economic development strategy, institutional real estate, and public-private partnership — serving clients who need more than analysis. They need a partner who has done it.
Place-based investment strategy for cities and communities navigating transformation.
Structuring the partnerships that turn transactions into lasting community investments.
Maximizing the economic and community value of institutional assets — through development, repositioning, or when the situation calls for it, structured wind-down.
Building institutions that earn community trust — so that when decisions are made, the people most affected have had a genuine seat at the table.
Three decades of consequential work across urban economic development, institutional real estate, and academic healthcare — told through the projects that defined cities, universities, and communities.
Appointed CEO of a nonprofit on the verge of insolvency in one of America's most economically distressed cities. Over 10 years, catalyzed $2B+ in private and public investment — forging landmark partnerships with the Philadelphia 76ers, L3 Communications, Subaru North America, Rutgers University, Rowan University, and Virtua Hospital System. Delivered the city's first market-rate housing in 50 years through the Dranoff Victor development, and built the institutional infrastructure that made it all possible — growing organizational revenue 400% and staff to 80+.
Working alongside bankruptcy counsel and financial advisors, guided the safe physical closure of the Hahnemann University Hospital system through Chapter 11 — coordinating with state health regulators, local emergency services, and national regulatory agencies to responsibly decommission all equipment and materials. Managed workforce reductions across facilities, security, transport, environmental services, and parking operations. Supported the team in structuring the sale of St. Christopher's Hospital for Children to preserve it as a lasting community resource for Philadelphia, and assisted in the disposition of the Hahnemann University Hospital building for adaptive repurposed use.
Inherited a 600-acre west campus dormant for two decades. Delivered New Jersey's first veterinary school and a new nursing school, and built two miles of new infrastructure to open the land for development. Identified and began structuring the public-private partnership and economic model for an Advanced Engineering & Manufacturing Center. Evaluated energy savings models across the university's portfolio — identifying efficiencies sufficient to finance critical infrastructure capital improvements without new appropriations. Structured the $850M+ Wellness Village P3 and built the university's first enterprise capital governance framework — replacing fragmented approvals with transparent, criteria-based decision-making that generated $25M in capital avoidance on a single project.
For more than 25 years, Anthony Perno has been the person in the room responsible for what happened next — not the outside advisor, but the CEO, the VP, the principal accountable for the outcome. He has led organizations through crisis and growth, structured deals that required both political will and financial discipline, and built the institutional frameworks that turned complicated projects into executed ones.
As President & CEO of Cooper's Ferry Partnership in Camden for 10 years, he catalyzed $2 billion in public and private investment in one of the nation's most economically distressed cities — forging landmark partnerships with the Philadelphia 76ers, L3 Communications, Subaru North America, Rutgers University, Rowan University, and Dranoff Properties, including the city's first market-rate housing in 50 years.
At American Academic Health System, he led the safe physical closure of Hahnemann University Hospital through Chapter 11 — coordinating with state regulators, local emergency services, and national agencies to responsibly decommission the facility, while supporting the structured sale of St. Christopher's Hospital for Children to preserve it as a lasting community resource. At Rowan University, he activated a dormant 600-acre west campus, delivered New Jersey's first veterinary school and a new nursing school, evaluated energy savings models to finance critical infrastructure improvements without new appropriations, and structured the $850M+ Wellness Village P3 — securing the university an equity stake and ongoing income on land it didn't have to develop.
AJP Associates is retained by organizations navigating the intersection of public purpose and private capital — where the stakes are high, the complexity is real, and conventional advisory is insufficient.
Anthony Perno has been the CEO, COO, and senior principal in the situations we advise on — not a consultant observing from the outside. He brings JD-trained legal and transactional discipline, 25+ years of institutional relationships, and the hard-won judgment that only comes from having been accountable for the outcome.
We focus exclusively on mission-directed development projects that are complicated, high-stakes, and consequential to the communities they serve. If the project is straightforward, there are plenty of advisors. If it's not, call us.
"Strategy is easy to talk about. What's hard — and what matters — is knowing where it breaks down in practice. That only comes from having been the one responsible when it did."